Merchandise

New pins announced for the Pokémon Center, arriving each month of 2024
  • Merchandise
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The Pokémon Center has announced a new line of pins coming to customers in the U.S., U.K., and Canada throughout the year. The monthly Dragon Types pins will be released in celebration of 2024 being the Year of the Dragon, with the first in the set, Garchomp, available now for $12.99 USD. Each of the 12 pins will be released towards the end of the month and is set against a translucent, stained glass-style background. While the specific Dragon-type Pokémon to be included in the 2024 collection have not been announced, they can be presumed to be about the same size as Garchomp, 2 inches tall.
Pokémon x Van Gogh Museum promo card “Pikachu with Grey Felt Hat” reprinted, available from Dutch retailers beginning February 10th
  • Merchandise
  • Trading Card Game
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While the collaboration between The Pokémon Company International and the Van Gogh Museum in Amsterdam has had its setbacks, good news has been announced for fans hoping to get their hands on the elusive TCG promo item. “Pikachu with Grey Felt Hat” is announced to be coming to over 1,000 toy stores and gift shops in the Netherlands, including the chains Primera, Bruna, Intertoys, Game Mania, Top1Toys, MediaMarkt and Smyths Toys Superstores, as well as smaller specialty shops. Cards are limited to one per customer and are only available as a free gift with the purchase of €29.99 worth of Pokémon Trading Card Game merchandise. The card will be available for a limited time beginning Saturday, February 10th.
The Wand Company announces new line of Mini Poké Ball Replicas, plus additions to full-size Poké Ball Replica collection
  • Merchandise
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The Pokémon Company International has announced plans to continue their partnership with The Wand Company, whose extensive line of collector’s quality Poké Ball Replicas has been ongoing since first announced in 2020. The newly previewed Mini Poké Ball Replica line has a 40 mm (~1.57″) diameter and will include five designs to be released throughout 2024: Mini Poké Ball, Mini Great Ball, Mini Ultra Ball, Mini Cherish Ball, and Mini Premier Ball. The first to release will be the Mini Poké Ball, which will be available on the U.S., U.K. and Canadian Pokémon Centers online, via The Wand Company’s Amazon storefront, and from other retailers worldwide beginning February 12th.
Special edition Pokémon-embossed OREO cookies available now at Singapore supermarkets
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The Pokémon Company and Singapore’s largest supermarket chain, FairPrice, are bringing limited-edition OREO cookie packs with Pokémon theming to customers in Singapore. Three flavors (Vanilla, Strawberry, or Chocolate-filled) come in packages containing nine snack packs of 3 cookies for $3.34 SGD ($2.49 USD), or the 3 cookie snack packs can be bought individually for $1.71 SGD ($1.27 USD). The newly-debuted special edition flavor, Choco Banana, which features Pikachu on each bright yellow cookie, is $4.34 SGD ($3.23 USD) for the package of nine snack packs, and $2.22 SGD ($1.65 USD) for the individual pack of 3 cookies. The three regular flavors will be stamped with 16 different Pokémon designs randomly distributed throughout the packs. The designs seem to be identical to those included in the Pokémon x OREO Limited Edition cookies that were available in the U.S. in 2021, containing fan favorites like Bulbasaur, Piplup, and Pancham.
Italian streetwear brand Dolly Noire teams up with the Pokémon Center for new “Legends of Johto” merch line
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The “Legends of Johto” capsule collection by Italian streetwear design collective Dolly Noire has arrived online at the Pokémon Center for customers in the U.S., U.K., and Canada. The premiumly-priced collection consisting of seven t-shirts ($49.99 USD each) and two sweatshirts ($144.99 and $129.99 USD) is part of the larger Pokémon collection available via Dolly Noire’s website. The larger collection, which does ship internationally, includes additional pieces not available at the Pokémon Center, like Poké Ball socks and a beanie. Despite the name, “Legends of Johto” includes starters and Legendary Pokémon from both Kanto and Johto. Favorites featured include the Johto starters, Charizard, Suicune, Entei, Raikou, the Legendary birds, Ho-Oh, Lugia, and Mewtwo.
The Pokémon Company’s Project Snorlax continues with new art and merchandise by Japanese-American artist CHRIS
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  • Merchandise
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The Pokémon Company has announced the latest addition to Project Snorlax (プロジェクトカビゴン), a year long celebration of the titular Pokémon through social media and product tie-ins. The Japanese-American pop artist known as CHRIS has debuted his version of Snorlax, with its eyes unusually open in his signature style, to be featured on products and art available online and at the Isetan Shinjuku department store in Tokyo, Japan. From January 17th until January 23rd, an art exhibition will be held on the #2 Stage inside the store's main building, featuring several of CHRIS’s Snorlax-themed art pieces, including a life-size (6’11”) Snorlax titled “The Snorlax in the Dream.”
New merch inspired by Pokémon Concierge coming to Pokémon Centers in Japan
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The newest addition to Pokémon animation is Pokémon Concierge, a stop-motion, four-episode project that debuted on Netflix on December 28th. Fans of the new series will be able to find new homegoods, apparel, and stationary themed after the show beginning January 20th, exclusively in Pokémon Centers in Japan and at Pokémon Center Online. The resort theming from the show is clear in this collection, which includes an Aloha shirt like the one worn by the show’s main character, Haru, for ¥4,950 ($34.23 USD) and an adorable LED lamp shaped like Bellsprout for ¥7,700 ($53.25 USD). More cute and tropical merch like the Horsea watering can for ¥4,400 ($30.43 USD), throw pillows for ¥2,970 ($20.54 USD), and a shoulder bag also for ¥2,970 ($20.54 USD) round it out.
New Fendi x FRGMT x Pokémon collab introduces designer apparel and accessories, plus free avatar gear in Pokémon GO
  • Merchandise
  • Pokémon GO
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Japanese streetwear designer Hiroshi Fujiwara’s label, fragment design, is teaming up with Italian luxury fashion brand Fendi for new Pokémon-inspired goods to celebrate the Year of the Dragon. Dratini, Dragonair, and Dragonite are the stars of the collection, appearing on t-shirts and sweatshirts, as jewelry, and alongside Fendi’s signature pattern on handbags and other leather goods. Fendi reports that the Dragonite figure, made entirely of leather and just under 16 inches tall, requires 30 hours of handcrafting, which is reflected in its $2,290 USD price tag.
New Pokémon Super Music Collections now available for pre-order from Pokémon Center ONLINE in Japan, for release on Pokémon Day 2024
  • Games
  • Legends: Arceus
  • Merchandise
  • Music
  • Scarlet & Violet
  • Sword & Shield
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The Pokémon Company has announced that Super Music Collections for Pokémon Sword and Shield + Expansion Pass, Pokémon Legends: Arceus, and Pokémon Sword and Shield + The Hidden Treasure of Area Zero will each be released in Japan on Pokémon Day on February 27th, 2024. Pre-orders are now open on the Pokémon Center ONLINE website in Japan, while stocks last, and are limited to a maximum of 2 items per person.
Taipei's Pikachu Pokémon TCG Promotional Card to be distributed to commemorate the opening of Pokémon Center TAIPEI on December 8th
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  • Trading Card Game
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The official Pokémon Taiwanese website has announced that a special Taipei's Pikachu promotional card for the Pokémon Trading Card Game will be distributed this month, to commemorate the opening of Pokémon Center TAIPEI on December 8th.
New Merch Roundup: Seasonal Eevee statue, Teddiursa & Clefairy Squishmallows, and a freebie at the Pokémon Center, plus Mister Donut's Pokémon promo
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There’s been plenty of festive merchandise from the Pokémon Center this season, and for fans in the U.S., U.K., and Canada, the newest addition is the Eevee Winter Celebration of Seasons figure. It’s the final of four Eevee figures released throughout this year, each representing a different season. The festive figure featuring Eevee in a Santa hat and Pikachu snowman stands at just under 4 inches tall, and is available online now for $49.99 USD. For those who caught a glimpse of Squishmallows' teaser promo from September, preorders are now available for the 12-inch Teddiursa and Clefairy Squishmallows online at the Pokémon Center. Preorders are available for $29.99 USD and will close on November 28th, with the expectation that the plushies will ship in mid-December. Just like other Squishmallows available at Pokémon Centers, Teddiursa and Clefairy will come with the exclusive Poké Ball embroidery.
Pokémon Center Japan announces new apparel and homegoods inspired by the move Hyper Beam
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Beginning November 25th, Pokémon Centers in Japan and the Pokémon Center Online will be stocked with new merch based on the Normal-type move, Hyper Beam. The collection takes on a retro feel, calling back to the move’s introduction in Generation I by utilizing a limited color palette similar to Pokémon Red, Blue, and Yellow’s. The apparel available in the new line includes T-shirts, bags, and hoodies with designs on the front and sleeve. Also included are accessories like keychains, a lanyard, and a baseball cap, as well as homegoods like pillows and hand towels.
YOASOBI's 「Biri-Biri」 now available for streaming and download - Music Video to premiere on YouTube today at 10:00pm JST / 1:00pm UTC
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  • Music
  • Scarlet & Violet
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YOASOBI's brand new song, Biri-Biri, is now available for streaming and download in both Japanese and English across a wide variety of music platforms, including Spotify, Apple Music and the iTunes Store, Amazon Music, Tital, and deezer. The song is directly inspired by After the Rain With You (Japanese: きみと雨上がりを Kimi to Ameagari o), the original short novel based on Pokémon Scarlet and Violet that was released as a free-to-read web novel in Japan last Friday, November 10th.
YOASOBI to release new song 「Biri-Biri」 in commemoration of the first anniversary of Pokémon Scarlet & Violet's release this Saturday, November 18th
  • Games
  • Merchandise
  • Music
  • Scarlet & Violet
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The Pokémon Company have announced that Japanese superduo YOASOBI will be releasing a brand new song, Biri-Biri this Saturday, November 18th, in commemoration of the first anniversary of the release of Pokémon Scarlet and Violet. The song will be simultaneously released for both download and streaming in both Japanese and English versions. A music video will also be made available in the near future.
The Pokémon Company International collaborates with French fashion house A.P.C. for high-end apparel line, available now at The Pokémon Center U.K.
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The Pokémon Company International (TPCI) and high-end, ready-to-wear brand A.P.C. have announced their new collection of Pokémon inspired fashion, available online now. “The collection combines A.P.C.’s renowned minimalist signature with colorful Pokémon to create ’90s-inspired designs that are both playful and simple — while nodding to the decade when the popular brand was born in Japan,” says TPCI. Several pieces of the collection, including sweatshirts, T-shirts, and A.P.C.’s signature raw denim jacket - with a Pokémon twist - are available online at the Pokémon Center U.K. The entire collection, which includes unisex and kids pieces, plus accessories like Pikachu jewelry and bags, is available online at A.P.C.’s website, and in-person at A.P.C. locations and retailers worldwide.
New Merch Roundup: Detective Pikachu at the Pokémon Center and as a My Nintendo reward, and Japanese retailer GU launches cozy Pokémon apparel
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The Pokémon Company International announced today that the newest plush at the Pokémon Center is Detective Pikachu, in honor of the recently released Detective Pikachu Returns. His iconic hat and determined expression set him apart from other Pikachu plushes. Though he is similar in appearance to the talking Detective Pikachu available at Japanese Pokémon Centers, this plush does not talk. Detective Pikachu is 8 ¼ inches tall and available online now for $25.99 USD.
Luxury retailer Tiffany & Co. announces Pokémon jewelry collection
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Tiffany & Co., the high-end brand most well known by their proprietary color, Tiffany Blue, has announced a new collection of nine Pokémon pendant necklaces in collaboration with artist Daniel Arsham. Two pieces, both featuring Pikachu in different poses, come as 18 karat yellow gold, and the other seven necklaces come in an oxidized sterling silver finish and feature Pokémon from Generation I, including Charmander, Squirtle, Mew, Jigglypuff, and Cubone. Both materials are accented with diamonds, and the two gold Pikachu designs will come packaged in a Tiffany Blue Poké Ball.
New Merch Roundup: Paldean TCG accessories, Pokémon skincare from Japan, Build-A-Bear’s new Mudkip, and a holiday freebie from The Pokémon Center
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There is quite a variety of new Pokémon merchandise this week, ranging from practical Trading Card Game accessories and skincare to cozy plushes and holiday décor. Long-term partner of The Pokémon Company International, Ultra PRO, has announced the Paldea First Partner accessory bundle, available online now only at Ultra PRO’s website. The bundle includes 65 protective card sleeves, a 24 inch by 13.5 inch playmat, a deck box which holds 80 or more cards, and a card storage box which holds up to 500 sleeved cards, all decorated with the Paldea starters Quaxly, Fuecoco, and Sprigatito. The set retails for $44.99 USD and ships internationally.
The Pokémon Center announces lots of new plushies, homegoods, and apparel for the holiday season
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Available online beginning October 25th, customers in the U.S., U.K., and Canada can find holiday apparel, kitchenware, home décor, and plushes that were originally announced for Japanese retailers online at the Pokémon Center. The new collection includes plenty of bakeware, pajamas, and more to get cozy as the weather gets cold. An exciting part of the new announcement are the Christmas-themed plushes of Pikachu, Pawmi, and Psyduck, as well as some plush stocking keychains and a plush bouquet of the Paldean starters, which were first announced for Pokémon Centers in Japan.
Pokémon Air Adventures announces sightseeing flight around Mount Fuji featuring Pikachu-themed jets
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In collaboration with Skymark Airlines, the Hankyu Travel Agency, and Kobe Airport in Japan, Pokémon Air Adventures has announced their latest sightseeing day trip flight, which will take passengers from Kobe Airport on a scenic route around Mount Fuji, passing over Lake Biwa and flying along the Kii Peninsula. Passengers can begin reserving their seats now with the Hankyu Travel Agency, with the flight itself being scheduled for December 9th.

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