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300 Sets Opening March Weekend Record

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GrnMarvl14

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Director Zack Snyder's adaptation of Frank Miller's epic graphic novel 300 set a new March record with an estimated opening of $70 million from 3,103 locations. Starring Gerard Butler as King Leonidas who leads the Spartans against the massive Persian army, the movie surpassed previous March record holder Ice Age: The Meltdown, which collected $68 million its first weekend last year. Budgeted in the mid-$60 million range, the Warner Bros. release also marks the third-highest debut ever for an R-rated movie, trailing just The Matrix Reloaded ($91.8 million) and The Passion of The Christ ($83.8 million). It is now also the top opening of 2007 so far, beating Ghost Rider's $45.4 million from February.
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Guess it's not too big a shock considering the success of Sin City. $70 million on an opening weekend is still impressive, though. I still need to get around to actually seeing this. Meant to go Friday, but completely forgot.
 
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