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Mystery Dungeon 2 promotion uses text messaging: Ambiguous shirt instructs readers to

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BulbaBot

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Mystery Dungeon 2 promotion uses text messaging: Ambiguous shirt instructs readers to 'Enter ...

A T-shirt included with review copies of Pokémon Mystery Dungeon: Explorers of Time and Darkness instructs readers to text message "DUNGEON" to 41411 to "Enter the Dungeon." The shirt does not mention Pokémon, but people who send the text message will receive a reply with a Wonder Mail password (@54#T36MJ93PWQM&F&8T7QFX) for a special mission. The games will be released in the United States Sunday.

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Where was this viral marketing when Pokemon movies 4 and 5 came out? ;)

Did viral marketing even exist back then?
 
I tried that code and it gave me a mission for rescuing Charizard.
 
Pokemon Mysterious Dungeon 2 being released a mere week after Smash Brothers Brawl.

DERP.
 
It's probably perfect timing, Smash Brothers is like one big ad. (Though I still love it)
 
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