New merch featuring Pokémon munching on snacks coming soon to Pokémon Centers in Japan

The Pokémon Company is debuting their latest merchandise collection, もぐもぐウォッチング！ (loosely, Munch Munch Watching!), which features different Pokémon eating their snacks. The collection features unique plushes, plenty of home goods, accessories, and stationery. The new merch will arrive at Pokémon Centers in Japan on May 30th, and at the Pokémon Center Online on May 28th.

The plushes in this line all come with different functions, starting with a posable Zweilous with its two heads fighting over a Berry for ¥1,980 ($12.44 USD). A set of Tandemous keychains, each holding its half of a Sitrus Berry, retails for ¥3,300 ($20.73 USD), and a pair of Pincurchin can vibrate to get closer to each other as they munch on their seaweed for ¥3,080 ($19.35 USD). A Drowzee using Dream Eater features on a cushion for ¥3,850 ($24.18 USD), and a plush Graveler having a pebble as its snack features as an onigiri pouch for ¥2,200 ($13.82 USD). Pincurchin appears again, this time as a plush tissue dispenser for ¥3,740 ($23.49 USD), and a Swalot with two Gulpin friends appears as a plush phone stand for ¥2,970 ($18.66 USD). Finally, two different clapping Spheal toys, one smiling and one with its eyes closed, will retail for ¥1,760 ($11.05 USD) a piece.

Starting out the non-plush home goods, Cofagrigus features as a coin bank for ¥3,850 ($24.18 USD), and a hand towel showing off all the snacking Pokémon will be ¥1,540 ($9.67 USD). Tandemaus features again as a pair of matching plates for ¥3,960 ($24.87 USD) and as a set of chopstick rests for ¥1,980 ($12.44 USD). Two different placements each retail for ¥660 ($4.15 USD), and a mug will retail for ¥2,420 ($15.20 USD). A Drowzee medicine case will be ¥550 ($3.45 USD), and two different sets of two pouches retail for ¥990 ($6.22 USD) each.

Some apparel and accessories will be available in this collection, starting with a collared shirt in adult sizes for ¥7,150 ($44.91 USD). A drawstring bag in the same print will be ¥3,300 ($20.73 USD), and eight different keychains will be ¥880 ($5.53 USD) each. As usual, the collection also features stationery, including a file folder for ¥440 ($2.76 USD) and a spiral notebook for ¥880 ($5.53 USD). A set of two Tandemaus pens will retail for ¥1,650 ($10.36 USD), and a set of nine stickers will be ¥1,100 ($6.91 USD). To finish out the collection, a bag of seaweed flavored chips will be available for ¥1,430 ($8.98 USD), and will come with a Pincurchin chip clip.

This collection was designed in collaboration with Japanese artist/illustrator Imomushi, whose professional name (which directly translates to “caterpillar”) was inspired by Caterpie in the Pokémon anime. This new merch is not expected to be available via Amazon Japan.