It seriously seems like Pikachu was always the mascot. Even in the earliest official art I can find, Pikachu was in it.
Pikachu, and a Clefairy, are the two Pokemon protagonists of the first Pokemon manga.
Pikachu has been in quite a few gen 1 official arts, presumably even before it hit big with the anime.
Yet everyone says that Clefairy was the original mascot and that Pikachu was made the mascot before the anime made it popular. If anything, Clefairy was Blue's (aka Leaf) mascot before she was scrapped.
I have heard GF thought it was too feminine to be the mascot, so they used the gender neutral Pikachu, but that often overlaps with the anime theory.
Pikachu, and a Clefairy, are the two Pokemon protagonists of the first Pokemon manga.
Pikachu has been in quite a few gen 1 official arts, presumably even before it hit big with the anime.
Yet everyone says that Clefairy was the original mascot and that Pikachu was made the mascot before the anime made it popular. If anything, Clefairy was Blue's (aka Leaf) mascot before she was scrapped.
I have heard GF thought it was too feminine to be the mascot, so they used the gender neutral Pikachu, but that often overlaps with the anime theory.