The English and other western dubs of the second episode of the second season of the POKÉTOON series have been released on the official Pokémon YouTube channels. Titled "Diary of an Angry Primeape", it features a boy observing his Primeape throughout the summer to find what will calm it down.

The Pokémon Company International have announced a brand-new tournament, the Pokémon Champions of Champions tournament, designed to highlight how anybody "from a range of unique and competitive disciplines" can easily pick up and compete in Pokémon Champions following its release on Android and iOS.

The Pokémon Company International and LEGO are expanding their collaboration, bringing not only new Pokémon LEGO sets to customers this coming August 1st, but also setting up a Pokémon Play Zone in the LEGOLAND Florida Resort as part of their LEGO Festival. The festival runs from July 20th until August 16th, and features interactive Pokémon activities, previews of the upcoming Pokémon SMART Brick sets, and plenty of other experiences.

At about 4:30 PM on June 28th, a father-and-son team of vendors at the Woodbridge Card Show in Woodbridge, New Jersey were packing up their merchandise when approached by two men. The assailants physically assaulted the younger man and threatened both at gunpoint, eventually making off with $150,000 USD worth of Pokémon cards and $12,000 USD cash. The suspects fled, and Woodbridge police are currently investigating the incident.

Arezu (Summer 2026) & Basculegion are making their playable debut in Pokémon Masters EX today in a set of Seasonal Scouts alongside the continuing Sea's Legend and Raging Souls Story Event. The Arezu Seasonal Scout and Arezu Seasonal Tiered Scout will run through to July 21st, at 10:59pm (PDT). while the associated Arezu Seasonal Featured Ticket Scout, and Arezu Seasonal Guaranteed Ticket Scout meanwhile will run through to July 28th, at 10:59pm (PDT).

Pokémon Masters EX is today giving players a chance to pair up with Lysandre & Yveltal in the latest set of rallies as part of the ongoing 30-Year Celebrations. Also launching today is the game's latest Monthly Poké Fair, which this month features Lacey & Granbull.

Pokémon Sleep will celebrate its 3rd anniversary on Monday July 20th. Ahead of this milestone, the game will be holding a special Third Anniversary Prelude Event from Monday July 6th, ahead of the Third Anniversary Fest celebration the following week.

The Pokémon Company International today on June 30th has revealed a selection of products for the Pokémon Trading Card Game's upcoming anniversary expansion, 30th Celebration, together with a variety of promotional cards which will be releasing with these products. 30th Celebration will release simultaneously worldwide, including in Japan, on September 16th.

The height of summer is once again bringing a festival of new content to Pokémon Masters EX. As announced in the recent update letter from the game's producers, a brand new story event, Sea's Legend and Raging Souls, is making its debut today alongside a set of brand new Seasonal Scouts featuring Akari in a seasonal outfit together with their new sync partner Manaphy.

The Pokémon Local Acts program has announced five new Poké Lid designs today, which will be installed throughout the summer in Nagasaki Prefecture in Japan. Poké Lids are donations from The Pokémon Company to prefectures, and along with events and merchandise hosted by Pokémon Local Acts, are intended to encourage tourism to various areas of Japan.

A new version of Pokémon Masters EX, Ver. 2.70.0, is now available to download. With this update, the game's general producer, Tetsuya Iguchi, has revealed information on this year's Summer themed Story Event commencing soon, featuring two Seasonal Sync Pairs from Hisui, along with information on other events coming to the game in July.

A video posted on the Pokémon Trading Card Game's official Japanese YouTube channel has unveiled the majority of the remaining cards from the upcoming ex Starter Set decks which will be released in Japan on July 31st. Cards from these new decks are anticipated to be released internationally later this year in the Delta Reign expansion on November 6th.

Four new Legendary Pokémon have been announced to join the fray in Pokémon UNITE — Yveltal, Palkia, Reshiram, and Solgaleo will debut July 3rd, July 17th, August 7th, and August 21st, respectively, as part of the game's 5th Anniversary celebrations, which will be starting from July 21st. Yveltal and Resiram are Attackers, while Palkia and Solgaleo are All-Rounders. Players will be able to obtain their Unite Licenses through events held alongside their debuts. Additional events held during the Anniversary celebrations will allow players to obtain various rewards such as Holowear, License Points, License Art, Selection Box, and more!

The Pokémon Company is celebrating two anniversaries this year; the 30th anniversary of Pokémon Red and Green, and the 10th anniversary of Pokémon GO. Pokémon Centers in Japan are rolling out merchandise collections in celebration of both, starting with a new addition to the Timeless Adventure series, this time inspired by the Unova region. The newest Timeless Adventure set will arrive at Pokémon Centers in Japan on July 4th, and Pokémon GO’s 10th anniversary merch will arrive at Pokémon Centers in Japan on July 11th.

The Pokémon Company is showing off their latest merchandise collection, which features Bagon and Trapinch dreaming of flying with their evolved forms, among other Flying types. The collection includes plushes, accessories, and some interesting home goods featuring the pairs. “Soaring Dreams” merch will arrive at Pokémon Centers in Japan on July 4th, and to the Pokémon Center Online on July 2nd.

Fans have today received their first official look at cards from the Storm Emeralda expansion for the Pokémon Trading Card Game, which will be released in Japan on July 31st. This set was recently announced as part of the Soaring Mega Rayquaza campaign, which will feature a range of physical and digital products based around Mega Rayquaza that will be released over the Japanese Summer. Also revealed today were new ex Starter Set decks featuring Eevee ex, Zoroark ex, and Meowscarada ex, as well as a Special Art Rare Mega Gallade promo card.

The third batch of new episodes from Pokémon Horizons: Season 3—Rising Hope, the third season of Pokémon Horizons: The Series, is now streaming on Netflix in the United States, Latin America, Nordics, and more territories. This batch consists of 12 episodes (consisting of the Episode: Mega Evolution special mini-arc and the first half of the Rising Again arc).

The Pokémon Company’s International’s 30th anniversary celebration has encouraged fans to show off their favorite Pokémon as part of their "What’s Your Favorite?" campaign. Now the Pokémon Center websites serving the US, UK, and Canada are offering customizable options so customers can get their favorite Kanto Pokémon on a t-shirt. While designs are currently limited, more Pokémon from other regions are planned to be added to the t-shirt options soon.

The Pokémon Company is continuing to roll out merchandise in celebration of the franchise’s 30th anniversary, now collaborating with Casio for a special-edition Pokémon G-Shock. The watchmaker's arguably most famous model is getting a Pokémon makeover, featuring a translucent band decorated with 30 Pokémon, plus red, blue, and green details. The watch will be available first via a lottery system to customers in Japan, with winners able to purchase it on July 17th. The watch is listed on Casio’s international website as well, though no specific release date or method is announced.

Pokémon Masters Day is here again in Pokémon Masters EX. Accompanying the usual collection of regular events and presents on offer is a Triple Feature Master Fair Scout, plus multiple One-Time-Only Scouts featuring Fair-exclusive Sync Pairs. Three Sync Pairs are also receiving Sync Grid upgrades alongside this monthly event.